Curiosity breeds creativity. Welcome to Playground.
If social media is ego, I believe this is the soul.
Playground is an honest, opinionated, and curious newsletter written, curated, and published by me, Creative Director, Strategist, and Founder of studio playground, Auste Skrupskyte Cullbrand.
Working with creative projects for over a decade and being a curious explorer myself, I realised bringing creativity to life is what I love doing most. So Playground is a dedication to that.
About creativity, culture, communication - thoughts, ideas, curations, recommendations, opinionated observations, essays, conversations, and more.
I am Lithuanian, though I left in 2012 to study, and since then have lived in London, Berlin, and Gothenburg. In 2021 I moved to Stockholm, where I live and create from now. Topics such as cities, identity, and the feeling of home away from home - are really close to me.
I've been within the advertising, creative, and marketing industry for over ten years now, and delivered and consulted on creative projects, campaigns, brand strategy, communication, and advertising for brands such as IKEA, Volvo Cars, Netflix, Berlin Tourism, Samsung, Pamono, and Zalando. Besides that, I have worked and collaborated on multiple creative projects - from podcasts, events to writing. I have had different small businesses, freelanced, and love creative entrepreneurship.
In early 2023, I founded and launched a creative studio and communication consultancy studio playground. I also volunteer as a creative mentor.
