Category: Stories

Web Stories are an excellent way to reach a new audience and direct them back to your own website. It has become popular for creators and publishers to utilize CTAs as a bridge between a Web Story and their website. To further enhance the reader experience we have upgraded CTAs with more features for customization […] Read more

As Web Stories continue to be adopted by a diverse set of creators and publishers, it is important to expand the ways in which they can engage and excite readers. Based on feedback from creators and users, we have developed an initial set of richer interactions in Web Stories: interactive quizzes and polls, image transitions […] Read more

Web performance is critical for a great user experience. We continue to see Story creators utilizing video-first narratives to keep their viewers engaged and coming back for more. However, the distribution cost of serving videos, and the complexity of serving video quickly to users globally, can be high. To help address these challenges: Web Stories […] Read more

Do you spend hours crafting the design of your Web Story only to find that it does not quite display right on older devices or on the biggest phones?  It can be tricky to develop content in a portrait-based aspect ratio and make it look great across devices. So to make testing easier, today the […] Read more

Publishers and creators of all sizes are increasingly adopting Web Stories to create compelling, narrative experiences for users. A key ask from partners has been easy and effective monetization for the growing content format. Until now, the primary ways publishers have monetized their Web Stories has been direct sold ads and affiliate links. Google is […] Read more

Today Google announced that it will be bringing Web Stories to Discover, part of the Google app on Android and iOS. The Stories carousel, now available in the United States, India and Brazil at the top of Discover, helps users find some of the best visual content from around the web. You can read the […] Read more

Editor’s note: We’re running a series of blogposts on Web Stories, a content format that lets publishers and other content creators easily produce fast-loading, full-screen experiences that bring together visual narratives, engaging animations, and tappable interactions that entirely belong to them. In this edition, Alexandra Ptachick, Audience Editor of Emerging Platforms at USA TODAY, talks […] Read more

Web Stories are a new, exciting medium for storytelling on the web. We strongly believe that it is important that everyone is able to enjoy Stories. By virtue of being built on AMP and core web technologies, Web Stories already come equipped with high quality support for many useful accessibility features. Our goal is to […] Read more

Editor’s note: We’re running a series of blogposts on Web Stories, a content format that lets publishers and other content creators easily produce fast-loading, full-screen experiences that bring together visual narratives, engaging animations, and tappable interactions that entirely belong to them. For this edition, we chatted with VICE Digital’s Senior Director of Innovation Sarah Singer […] Read more