Join our creative and supportive community!
Many talented writers feel lost the moment they start thinking about publishing. You are not alone here.
Frankly, the writing universe is saturated with misinformation and scams, but there are also genuinely good people with expertise who are willing to share it.
Welcome writer! I’m Jen Simpson, published author, founder of Evora Press, and above all, a dedicated mom. And I’m the human writer of the Author Gold Newsletter.
Author Gold taps into that expertise, my experience, and evidence-based research, to bring you trustworthy and honest information that helps you grow and improve your success.
Whether you intend to publish with a traditional press, or self-publish, I believe Author Gold will help you go from uncertain to confident and informed, with a clear plan forward.
What you’ll find here.
Author Gold is more than a newsletter.
We are a community of creatives who believe that by supporting one another, everyone reaches their full potential.
We believe that every writer has a unique voice and respect the time and effort behind each story.
We believe that readers deserve high quality, beautiful books to instill a life-long love of reading.
You deserve to be treated with respect.
Your work deserves fair compensation.
You can do this!
The main content consists of articles and tools (1-4 per month) that provide you with valuable information about various aspects of the authoring process, from writing, to pitching, editing, publishing, and marketing. Author Gold focuses on in-depth, researched information and not recycled tips, tricks, and hacks.
Subscribers receive education and guidance on both self-publishing and on seeking traditional publication.
Free Subscribers get:
Author Gold’s Monthly Digest featuring updates, news, Creator Spotlights & community features.
Substack Group Chat to Engage with the Author Gold Community.
Occasional Free Posts with high-level publishing guidance.
GOLD TIER Subscribers get all of the Above and More -
Weekly in-depth posts each month focused on helping you grow as a writer and author.
Full access to the Author Gold Archives with my complete library of strategies, insights, and lessons to help you improve craft, build audience, and grow your author career.
Full guest interviews and Q&As with industry professionals sharing practical advice and real experience.
Access to every downloadable toolkit and workbook in the Resources Tab.
One-on-One Messaging with me for advice and support.
Feature opportunities through Author Gold to help spotlight your work and increase discoverability with thousands of readers
Free submission to the Author Gold Short Story Award.
COACHING CLIENTS (Founding Members) also get -
Four personal author-coaching sessions with me, Jen, Author Gold.
One-on-One Messaging with me for advice and support.
Bonus 1 year of Gold Tier Membership included as my thank you gift.
Always, the goal is to keep it valuable, engaging, and relevant to indie authors who want to skip all the noise and grow their readership and sales.
Client Testimonials:
“As an author dreaming to be published I would totally recommend Author Gold’s author services. I loved chatting to Jen, it felt like we’d known each other forever... She made it all feel less daunting, and gave me the confidence to go forward with my dream to be a published author.” - Sam Michele
“If you’re an a Creative trying to find your footing or just need someone in your corner who understands the creative world, I’d point you straight to, Jen who is the real deal.” - Bill Posner, Author
“I worked with Jen and she’s a total pro - you’ll get great info that you can rely on!” - Cindy Shiner, Shine Woman
Never miss an update—every new post is sent directly to your email inbox. For a spam-free, ad-free reading experience, plus audio and community features, get the Substack app.
Earning Your Trust
I’m drawing on 20 years of professional experience in publication, research, and writing research-based insights and real-world case studies. As both publisher and author, I analyze contracts, evaluate service providers, and uncover common publishing and marketing pitfalls.
I know social media, advertisement algorithms, and have practical experience in writing, illustration, and publishing.
I’ve navigated both self-publishing and traditional publishing, marketing and distribution strategies, and ethical best practices that protect authors’ rights and investments.
My recommendations are grounded in both industry standards and authors’ real experiences, so you can make informed decisions with confidence.
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Subscriber Testimonials for Author Gold
“A masterclass in reframing marketing for the reluctant creator! By stripping away the ‘quick-tip’ noise and giving grounding advice in proven frameworks like Market Orientation and STP, [Author Gold] gives authors a professional roadmap that feels both manageable and dignifying.” - Life Inside My Mind
“Very informative articles and interviews on writing and the publishing industry.” - Noble Tales
“A treasure trove of great information for writers (and readers).” - Casual T
“Jen is here to help you navigate your publishing journey. She’s knowledgeable and doing this for the right reason. Her research and her expertise are lived and learned. It doesn’t get more authentic than this.” - The Midlife Reset
“Author Gold is Jen's Substack publication that equips writers with researched guidance to navigate self-publishing and traditional publishing securely, helping them find readers, boost sales, and connect in a supportive community without risking money, rights, or confidence.” - AI Fiction Lab
“If you’re a Creative trying to find your footing or just need someone in your corner who understands the creative world, I’d point you straight to, Jen who is the real deal.”- Bill Posner
“Relevant, high value guidance & coaching for authors!” - Brand Breakthrough Experience



