Make money doing the work you believe in

I think a lot of menswear is boring nowadays because many brands are run by people with no technical skills.
175 years ago, a lot of menswear was made by bespoke tailors. The rise of industrial manufacturing and ready-to-wear then broke the job of a bespoke tailor into more specialized roles — designer, pattern maker, sewer, and so forth.
Today, there are a ton of brands run by people with no technical skills at all. They are not tailors, designers, pattern makers, or sewers. Instead, they send…
You always own your intellectual property, mailing list, and subscriber payments. With full editorial control and no gatekeepers, you can do the work you most believe in.


Join the most interesting and insightful discussions.

I am not at all one to be numbers oriented (literally 0 business brain here—sorry🤪!), but this is absolutely blowing my mind :’)
I started this column earlier this year with 3 people reading (s/o to my mom & sisters) & no idea that anyone else would ever find it. To think that there are FIFTEEN THOUSAND of you now is so surreal, and my …


















