Trustpilot

"More and more brands realize that AI is turning to Trustpilot to figure out what it should be recommending." – Adrian Blair, CEO. As consumers and AI search engines look for authentic human proof, our H1 2026 results show how Trustpilot is shaping the future of discovery - recently passing a milestone of 400 million active reviews on the platform. H1 2026 Highlights: • #1 most cited review platform globally across major AI search platforms • +18% constant currency bookings growth • +46% adjusted EBITDA growth • Continued Enterprise momentum across our focus markets These results are shaped by the work of more than 1,000 Trusties dedicated to building and protecting an open platform for real customer feedback. Read the full results: https://trst.pl/46rIkFd

Back for 2026 and already fully booked. Our flagship UK event, Trustpilot Horizon, will be held at Sky Garden on 24th September. This year's theme is: Build trust, get AI recommended. Our senior leaders, customer panelists, and external speaker will be sharing: - What 411,000 AI answers tell us about how brands are being found and chosen through AI recommendations - The AI Playbook for marketing and CX leaders, practical strategies to navigate AI discovery - How human experience still acts as the foundation for trust in an AI-driven world This year our stellar lineup includes: - Keynote delivered by Jeremy White, Senior Innovation Editor at WIRED - Panelist appearances from Rebecca Dibb-Simkin, Chief Customer Officer at Octopus Energy, and Katie Mabon (née Rolfe), Head of CX, Insights & Lifecycle at InPost UK - Our Trustpilot speakers Adrian Blair, Alicia Skubick, Ciaran Dynes, Shazadi Stinton, and Justin Cutroni Getting ready to join us? Watch back all the highlights from 2025 below.

“AI is shaping the message people get about brands, products and services.” Hear from Justin Cutroni and Dan Sloshberg on why brand reputation and reviews matter in AI search, and how Trustpilot reviews can be cited almost 12x more as people ask more detailed questions and get closer to making their purchasing decisions. Watch the full video: https://trst.pl/4rlyfn3

"Reviews are an important part of the ingredients that go into the story AI is telling about your brand," explains our Customer Education Lead, Justin Cutroni. Watch the full HubSpot and Trustpilot webinar: https://lnkd.in/dinjeX7W

When buyers ask AI about you - what does it say? One week until our fireside chat with Justin Cutroni and Dan Sloshberg on how businesses like yours can build visibility, stand out in AI-generated answers, and turn consumer proof into performance. Register now: https://trst.pl/3U3hhNz

How do you build customer relationships in a fast-changing energy market? EDF (UK) puts trust at the heart of its strategy, capturing 85,000 additional reviews over two years. See how real feedback powers leadership decisions, customer support, and daily operations. Watch the full story: https://lnkd.in/eU8kYP4H

The numbers speak for themselves. AI search use is accelerating, and fast. Watch the full HubSpot and Trustpilot webinar and help your brand stay ahead: https://lnkd.in/dinjeX7W

Being discoverable isn’t enough. Get recommended. AI is reshaping how consumers evaluate businesses. Learn how to stand out, build trust, and turn consumer proof into a competitive advantage. Join Justin Cutroni and Dan Sloshberg for a practical 30-minute fireside chat. Secure your spot: https://trst.pl/3U3hhNz

Trust isn’t a checklist. So, where do you stand? Director of Enterprise Marketing Dan Sloshberg walks through how our new Trust Maturity Index reveals the gaps impacting your AI search visibility. Measure your trust maturity in under 2 minutes: https://trst.pl/4gnregp

Both people and AI search engines use trust signals to decide which businesses win. But is your brand giving them what they need to choose you? Take the 60-second test to see where you rank: https://trst.pl/4gnregp