Liftoff with Keith: Interviews with Top Movers and Shakers

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Hint: The Real Bottleneck Isn’t Content Production

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Why Most AI Projects Fail After the Demo

The real challenge in AI is not generating outputs. It is building systems that teams can trust, debug, and scale.

Jun 9 • Keith Newman

How to Build a Predictable B2B Growth Engine on LinkedIn

A practical framework for founders and marketing teams to generate pipeline through content, employee advocacy, and Thought Leader Ads.

Apr 7 • Keith Newman

Most Businesses Aren’t Losing Traffic — They’re Becoming Invisible

Why AI is changing how people discover you, and why founder visibility is becoming the new competitive edge

Apr 14 • Keith Newman

Becoming the VMware of AI Infrastructure: Lukas Gentele on Building the Operating System for GPU Clouds

Setting the Stage: What Is vCluster — and Why It Matters in 2026

Jun 2 • Keith Newman

Most Founders Are Measuring the Wrong Things

Why AI search is forcing founders to rethink how they measure marketing, authority, and growth.

15 hrs ago • Keith Newman

The New GTM Dashboard: Visibility, Citations, and Trust

Why the smartest founders are shifting from measuring clicks and rankings to measuring influence, authority, and trust in the age of AI search.

Jun 17 • Keith Newman

Have you experienced the “Ghosting Gap?”

The CEO Sidebar: Why Urgency is the Hardest Thing to Manufacture

Jun 17 • Keith Newman

A Tale of Two Championships Runs

There is no 'i' in team, but there is in 'Unicorn'

Jun 17 • Keith Newman

Why Employee Choice Could Be the Future of Healthcare

A conversation with BenefitBay CEO Brandy Thompson on healthcare transparency, leadership, and building better outcomes for employees.

Jun 16 • Keith Newman

Liftoff with Keith: Interviews with Top Movers and Shakers

Real startup lessons and GTM insights from conversations with founders like Mark Cuban and Ron Conway to help you grow faster and avoid common mistakes! Got questions - feel free to fire away!

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The GTM Firm - Accelerating Your Startup Success and Journey

Conversation with Innovative Founders and Entrepreneurs