Recommended by Andrew Eberlin
Used well, humour has been conclusively shown to generate more customers. So do you want more customers? Brands & Humour is a weekly guide on how to use humour intelligently, effectively and — above all — profitably.
Unlike the Boomtown Rats I don’t mind Mondays, but Paddy’s emails make them even better. A dollop of humour, a sprinkle of nostalgia and a whole bagful of insight about ads which make people smile.
A Thousand Fragments brings together my thoughts on a wide variety of the cultural things which I love: especially books, music and food.
It reminded me of when I used to have a Penguin Modern Classic stuffed in my Oxfam overcoat, The Cure playing on my Walkman and reading Camus as an angst ridden young adult.




























