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Distribution Advocates
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Film-ADE
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About
We Need More Solutions: Experimental Design With Distribution Advocates’ Karin Chien and Carlos Gutiérrez
Two veteran practitioners on designing distribution experiments that measure more than revenue, and what validation a filmmaker actually needs
Jun 11
•
Abby Sun
and
Distribution Advocates
9
Most Popular
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The Crisis Isn’t Cinema. It’s the Industry.
Jul 9, 2025
•
Carlos A. Gutiérrez
176
23
42
Distribution Advocates: A Cheat Sheet For Approaching Distribution
Sep 29, 2020
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Distribution Advocates
48
4
“We Set Out to Make a Film About Struggle”: Distribution Case Study of Amazon Labor Documentary ‘UNION’
Mar 26, 2025
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Samantha Curley
39
7
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Nothing’s Going to Stop Us: Set Hernandez and Maysoon Zayid on Unseen
Two advocates discuss the audience data from a new CMSI report that should change how independent film gets distributed, and who needs to step forward…
May 20
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Distribution Advocates
and
Maysoon
9
2
Whatever Bridges Need Crossing: Six Distribution Innovation Funders on Experimentation, Transparency, and What Comes Next
As distribution innovation funds multiply across the U.S., Canada, and the UK, six funders compare what they’ve learned and what the field still needs…
May 6
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Karin Chien
and
Distribution Advocates
26
A Position of Agency: 10 Takeaways From the ‘Life After’ Distribution Case Study
How the Life After Team Built a Distribution Strategy That Centered Impact and Access
Apr 27
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Distribution Advocates
and
Multitude Films
22
3
Hello From the Other Side
Three snapshots from independent film’s nonprofit ecosystem reveal how philanthropic capital is quietly reshaping arthouse theaters, grant-funded…
Apr 2
•
Maida Lynn
50
10
9
The Ivory Tower and the Pulpit: ‘Vengo volviendo’ 10 Years Later
From strategic film festival support to on-the-ground marketing, Ecuadorean filmmakers Isabel Rodas and Gabriel Páez reflect on a 2016 independent…
Mar 4
•
Natalia Hernández Moreno
16
1
Distribution Predictions for the Year of the Fire Horse
Seven Wishes from our Film-ADE Grantees for the Lunar New Year.
Feb 17
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Distribution Advocates
28
1
5
Wrestling with Digital Marketing: Distribution Case Study of ‘Nevermore: The Raven Effect’
The film’s distributor reveals the pivots, performance, and learnings from partnering with a digital marketing agency on the theatrical and VOD release…
Dec 16, 2025
•
Cargo Film & Releasing
7
3
1
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Distribution Advocates
A movement to reclaim the means of distribution for independent storytellers
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