Brand: KFC
Studio: JKR

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Logo

Type

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Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ Elf, 1966

Brand Archive has sourced brand guidelines and historical brand books to build a more detailed look at the logos, type, colour and applications that made up some of the biggest brands of the past. Thanks to our Pro subscribers for making this possible.

→ BOC, 1967

→ Reece, 1976

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ ELA by Pedro Vareta Studio

→ Sanity by Bleed

→Coda by Koto

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Brand: Museum of Narratives
Studio: Pentagram

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Logo

Art Direction

Application

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Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ ISUZU, 1974

Brand Archive has sourced brand guidelines and historical brand books to build a more detailed look at the logos, type, colour and applications that made up some of the biggest brands of the past. Thanks to our Pro subscribers for making this possible.

→ ALCOA, 1962

→ FIAT, 1968

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ Leo by Creative Spark

→ Ideogram by How&How

→Rays by Base

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Brand: Schweppes
Studio: JKR

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Logo

Art Direction

Application

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Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

New! Portal – Design-driven jobs board. Free job posting and applicant tracking.
Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ Daiei, 1975

Brand Archive has sourced brand guidelines and historical brand books to build a more detailed look at the logos, type, colour and applications that made up some of the biggest brands of the past. Thanks to our Pro subscribers for making this possible.

→ London Electricity Board, 1979

→ National, 1973

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ Norton by Koto

→ Machine by Christopher Doyle & Co.

→London Symphony by NB Studio

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Brand: Lebara
Studio: The Verve

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Logo

Art Direction

Type

Application

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Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

New! Portal – Design-driven jobs board. Free job posting and applicant tracking.
Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ FMC, 1972

→ Koninkliike Volker Stevin, 1979

→ AZKO, 1974

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ Brusco by Another Collective

→ Pot Gang by Land of Plenty

→Blank& by Werklig

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Brand: Kiss FM
Studio: NOT Wieden+Kennedy

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Logo

Type

Application

Discover more brand assets here

Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

New! Portal – Design-driven jobs board. Free job posting and applicant tracking.
Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

Brand: Mecca Coffee
Studio: Christopher Doyle & Co.
Fonts: Archivo

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Logo

Art Direction

Application

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Find the home of timeless historical logos at LogoArchive.

LogoArchive is the world’s largest online historical logo book with over 5500 examples, with more added every day for endless inspiration. and now, archive for the future, archive your very best logos and have these sit alongside history’s greatest.

→ Join LogoArchive

Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

New! Portal – Design-driven jobs board. Free job posting and applicant tracking.
Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ Flat by Werklig

→ Westbund Central by DNCO

→ANEO by SDG

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ 3M, 1971

→ 3M, 1961

→ TEPCO, 1987

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ Dataforeningen by Bielke & Yang

→ Dashpass by Base Design

→ L’Occitane by Ich&Kar

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

Brand: Panera Bread
Studio: 72andSunny

Discover more brand assets here

Logo

Type

Art Direction

Application

Discover more brand assets here

Discover the largest online collection of historical logos at LogoArchive.

Find logos by categories, including these that include science logos, people, community, nature, animals and negative space logos. LogoArchive is the world’s largest online historical logo book with over 5000 examples, with more added every day for endless inspiration.

→ Join LogoArchive

Thank you for subscribing to Brand Archive. If you enjoy reading this short you may also enjoy these resources from the same team:

New! Portal – Design-driven jobs board. Free job posting and applicant tracking.
Logo Histories – Stories of logos of the past.
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.

→ Adidas, 1989

→ Maebishi Shinkin Bank, 1994

→ Yokogawa, 1986

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.

→ Palais by Only Studio

→ Freesoul by Ragged Edge

→ Padelsmith by Thisaway

Thank you for subscribing to Brand Archive. If you enjoy this then you may also enjoy these resources from the same team

New! Portal – Design-driven jobs board, post for free
LogoArchive Website – Searchable modernist logo archive & research tool.
LogoArchive Shop – Vintage design books & LogoArchive Zines.
BP&O – Contemporary design editorial.
Brand Archive – Research tool for brand designers.