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Want more in-depth fashion analysis, expert advice, exclusive interviews and resources?

How to apply time in fashion design like a filmmaker

What cinema teaches fashion designers about memory, references and building across seasons.

Jun 3 • 1 Granary

The only knitwear MA with 160 textile companies built into the curriculum

How a school in Rome built one of the most unique programmes in fashion education.

Jun 2 • 1 Granary

What fashion school doesn’t teach you

Together with Paul Smith’s Foundation, we ask industry mentors the practical questions young designers are often left to figure out alone.

May 29 • 1 Granary

In-house designers at luxury brands discuss having kids

"If you’re a woman who wants a child and a great job, you really have to fight."

May 26 • 1 Granary

18 brands on what they'd do differently if they started from scratch

Advice from some of our favourite London designers about the lessons only time and experience can teach.

May 22 • 1 Granary

No one knows fashion week better than Robert Fairer

The photographer shows us his meticulously organised archive of runway and backstage imagery.

May 20 • 1 Granary

Isabel Marant: How I built a brand that didn't burn out

The Parisian designer patiently built her namesake label over 30 years. Here, she discusses her successes, regrets and advice to young designers.

May 19 • 1 Granary

The rise and rise of the fashion exhibition

Shows about designers are no longer just accepted in museums. In many places, they've become the main attraction. Why?

May 15 • 1 Granary

Deanna Ferretti Veroni: An archive is for education, not inspiration

What 50 years of making fashion's most important knitwear taught AZ Academy mentor Deanna Ferretti Veroni about value and longevity.

May 14 • 1 Granary

Lessons from a fashion CEO who threw in the towel

An interview with Simon Whitehouse, who, after years of working in senior leadership roles at companies like JW Anderson and Art Partner, became…

May 12 • 1 Granary

How to create a character like a filmmaker

What cinema teaches fashion designers about building a real person.

May 10 • 1 Granary

40 factories that will work with emerging brands

Manufacturing specialist William Lasry shares a curated list of factories and his advice on MOQs, sampling, tech packs, and supplier relationships.

May 8 • 1 Granary

Paolo Chiesa: Scarcity can work in your favour

The AZ Academy lecturer explains why young designers need to think about merchandising before stock, scale and slow sales start shaping the business for…

May 7 • 1 Granary

advice for emerging brands

Serge Ruffieux: Knowing fashion is not the same as running a brand

The AZ Academy mentor reflects on nearly three decades inside fashion houses, and the hard lessons of building an independent label.

Jun 7 • 1 Granary

A small brand’s guide to sustainability certifications

What GOTS, OEKO-TEX, B Corp, LWG, RWS, RCS and GRS actually mean – and how to decide which ones make sense for your brand.

Jun 5 • 1 Granary

What fashion school doesn’t teach you

Together with Paul Smith’s Foundation, we ask industry mentors the practical questions young designers are often left to figure out alone.

May 29 • 1 Granary

18 brands on what they'd do differently if they started from scratch

Advice from some of our favourite London designers about the lessons only time and experience can teach.

May 22 • 1 Granary

The Brand Whisperer: Bob Sheard and the future designers need to build

After decades spent reshaping the world’s biggest brands – from Levi’s to Rapha – Bob Sheard believes it’s time to open-source what he knows.

Sep 28, 2025 • 1 Granary

10 brutal truths about running a fashion brand in London

Inside the closed-door roundtable where a handful of London’s independent designers spoke candidly about being stuck in the middle.

Sep 16, 2025 • 1 Granary

What leaving the fashion capital reveals about building a slower, steadier career

The benefits and trade-offs of stepping outside the London circuit

Sep 12, 2025 • 1 Granary

Buyers’ advice for emerging designers this season

🚨 Plus our first news digest 🚨

Sep 3, 2025 • 1 Granary

1 Granary Summer School: How to stay sane *and* stay in business

Marketing, margins, and mental health – the co-founders of Palmer//Harding have spent 15 years trying to find the balance.

Aug 26, 2025 • 1 Granary

You don't need to live in a fashion capital to run a successful brand

Evan Kinori started his label ten years ago, designing and producing in San Francisco, far away from the bright lights of New York, Paris and London.

Aug 22, 2025 • 1 Granary

Knowing your customer: how indie designers actually figure it out

From trial-and-error to informal feedback, the tactics that make the difference.

Aug 18, 2025 • 1 Granary

Big or small house – where should I start my career in fashion?

Choice might seem like a luxury when hitting the fashion job market, but knowing what you want will never hurt.

Aug 15, 2025 • 1 Granary